Social Smart for Athletes

Professional and amateur athletes are increasing their use of social media to communicate with their fans on a regular basis in a more personal way.  Twitter and Facebook have perhaps become the most important mechanism for public relations for athletes.  However interacting with social media is not without risk and it seems that athletes are plagued on a daily basis by controversy and scandals of their own making through the use of social media.  Social Media Guard, our flagship social media compliance solution, allows athletes and their public relations agencies to confidently interact with their followers knowing only appropriate posts are approved based on the professional or NCAA regulations you set up.

Social Smart is also convenient and easy to use.  The mobile and browser interfaces allow you to manage all your social media profiles in a single place.  The multi-post feature allows simultaneous posing to Twitter, Linkedin and Facebook in a compliant manner from a single screen.  All posts are automatically fed through the completely configurable manual or automatic approval process so you can feel confident that posts are compliant before they reach the social networking outlets.  Posts can even be fed directly to your team or university official for a timely manual approval.

Unique Qualities of Social Media Guard

  • Available for professional and amateur athletes
  • Cloud based solution means little or no technical skill is required
  • Can prevent problematic posts before they happen
  • Extremely configurable
  • Tailored specifically for athletes
  • Easy to use

Key Features

  • Mobile client lets you post from anywhere
  • Manages all your social profiles in one place
  • Manual or automatic post approval process
  • Black list allows you to easily block non-compliant posts
  • Can automatically route to university or team official for approval


  • Marketing- Ability to reach your fans
  • Public Relations- Improve public perceptions
  • Public Relations- Provide a single place for fan interactions
  • Risk Avoidance- Stop inappropriate tweets and posts before they occur