Social media is an important tool and many financial services companies face legal and regulatory issues as specified by the FDA, HIPAA and other regulatory agencies that currently prevent or limit the use of social media. Consumers are using social media, and life sciences companies are already exposed to this risk to some degree as a result of this usage. Social Smart allows you to increase sales and reduce this risk by interacting with the major social media outlets in a compliant manner.
Social Smart is also convenient and easy to use. The mobile and browser interfaces allow you to manage all your social media profiles in a single place. The multi-post feature allows simultaneous postings to Twitter, Linkedin and Facebook in a compliant manner from a single screen. All posts are automatically fed through the completely configurable manual or automatic approval process so you can feel confident that posts are compliant before they reach the social networking outlets.
- Marketing – Ability to reach your customers
- Public Relations – Improve customer perceptions
- Risk Avoidance/Litigation – Provide a single place for customer communications
- Risk Avoidance/Litigation – Stop inappropriate posts before they occur